Automate monthly Google Analytics reports for clients

The monthly report repeats itself: open GA4, pull the figures, compare, write, lay it out. All of that can be done for you; what is left is reading and sending it.

What goes into each report done by hand

  • Opening the client’s GA4 and picking the month.
  • Copying sessions, users, conversions, channels and pages, and comparing them with last month.
  • Making charts and laying them out with the agency’s branding.
  • Writing what happened and what you recommend, without repeating last month.

How it works with MyReportify

You set each client up once. Every month the dashboard shows which clients already have their report and which are pending, and you can generate them one by one or all the pending ones at once. Nothing is generated or sent on its own: you review each report before it goes out.

What each report contains

A PDF with six sections, written in English or Spanish (you choose when generating it), carrying your agency’s logo, colour and name:

  1. Executive summary
  2. Traffic and engagement analysis
  3. User behavior
  4. Traffic sources and geographic reach
  5. Content and conversions
  6. Strategic recommendations

The figures come from Google Analytics 4 and, if you connect it, Search Console. The text compares the month with the previous one and with the same month last year, and each of the three recommendations ends with the figure that will show next month whether it worked.

Data that is not in Google (shop sales, calls, quotes) can be added from a Google Sheet or a CSV, and the report takes it into account. Each client can also have their own branded live dashboard, shared by link or embedded in your website.

Questions

Can I generate the whole month at once?

Yes. «Generate the pending» on the dashboard runs them one after another, within your plan’s limit.